Philip McCaleb (left) with Alex Cohn and Steve Bailey of Motorsport Scooters at the Genuine “Family Reunion” event in San Diego, March 2013.
Top photo: Philip McCaleb (front, center right) with Genuine owners at a customer appreciation ride in Los Angeles, March 2012.[/caption]
In a release posted to their website Monday, Scooterworks Holdings LLC, the parent company of Genuine Scooters, announced a change in title and position for the company’s founder and CEO, Philip McCaleb.
The full release:
Monday, July 1st, 2013
William Jackson, majority shareholder of Scooterworks Holdings, LLC, the parent company of Genuine Scooters, LLC, announced today that Founder and President, Philip McCaleb is moving on to an advisory role with Genuine Scooters. In addition to his advisory role, Philip will retain his ownership position in the company and his board seat.
Philip was instrumental in introducing America to cool, hip, and high quality retro scooters. He created a following and built Genuine into a very successful business. In an announcement to the employees, Philip wrote “In 2002, we created Genuine Scooters and built a team of dedicated enthusiasts to promote and develop a premium line of small-wheeled vehicles that attracted an amazing following that continues today. I am confident that Genuine Scooters will grow, prosper, and continue to be that quirky, unique company that remains transparent, sincere, and dedicated to quality. I will always be a ‘scooterist’ first, and will continue to support the scooter community in whatever way I can.”
Genuine Scooters is proud to have had Philip as a leader who poured his heart into creating a strong company unlike any other in the scooter industry. Genuine’s scooters are top-of-the-line scooters with an unparalleled community of dedicated and loyal customers. The company will continue to be at the forefront of the scooter industry with the addition of several new product lines in the years to come.
Thanks to Philip’s guidance, the Genuine Scooters organization is filled with knowledgeable and talented individuals who are poised to take Genuine Scooters to the next level of success.
Leadership has been transferred to Dorothy Hanley with this change in Philip’s new role.
Genuine Scooters is proud of the successes that have been achieved in the past and looks forward to continued growth in the future.
There were some indications that change was afoot this spring when McCaleb told ScooterFile he was interested in pursuing some other business opportunities. After the announcement, he assured us that he will remain “Scooter Dork Emeritus” regardless of official title and will be involved in new product development and marketing. (Let the rumor mill begin churning: new Genuine products are in the pipeline.)
Despite its place as (according to their own tagline) “America’s Smallest Scooter Company,” Genuine has remained successful in the face of some very difficult years for the scooter industry as a whole and has continued to grow one of the more passionate owner communities in the scooter world. This is in no small part due to McCaleb’s efforts and his role as the face of Genuine. While most scooter owners couldn’t name the CEO of the company that builds their rides, McCaleb has actively reached out to Genuine owners through customer appreciation rides, Genuine’s strong presence at Amerivespa 2012, and other events.
ScooterFile wishes him the best of luck in his ongoing role with Genuine as well as his new endeavors.
[Disclosure: The author of this piece is owner and administrator of ModernBuddy.com, a grassroots forum for Genuine scooter owners. Neither Modern Buddy nor ScooterFile have any business relationship or affiliation with Genuine Scooter Co.]